Soaring on Your Strengths: Discover, Use, and Brand Your Best Self for Career Success @ ITJobCoach.com
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Soaring on Your Strengths: Discover, Use, and Brand Your Best Self for Career Success
by Robin Ryan
from Penguin (Non-Classics)
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List Price: $14.00
Price: $11.90
You save: $2.10 (14%)
Media: Paperback
Availability: Usually ships in 24 hours
Buy from:
Canada
France
United Kingdom
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Customer Reviews:
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Avg. Customer Rating: 4.0 / 5.0 
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Please deliver me from the eighties. 
The first several chapters of the book are valuable tools to help "brand" yourself and create a "mind map" -strengths, weaknesses, core competencies etc. The rest of the book is just filler. Ryan writes, "Nobody gets to the top without hard work". "Play close attention to your hygiene.." "Smile often.." "Get a manicure.." These little gems of advice don't make me feel too warm when I am about to be crushed in the jaws of the corporate interview process. Ryan's tone is more condescending than empowering and... more info
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An excellent guide to professional self-discovery. 
The title of this job finder's guide aptly conveys the book's content. Robin Ryan proposes that hunters for new jobs identify their strengths, weaknesses and skills and package them in a personal brand to present in resumes and interviews. Ryan's book somewhat follows a step-by-step format, asking questions about skills, strengths and favorite activities that should elevate any doubter's self-image and gently cuts down overestimators' assessment of their skills to the appropriate level. I would add to... more info
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Helpful advice for first-time job seekers 
Authors who write career-advice books have a problem, because every person's situation is different. Many such books stick to general, tried-and-true pointers, but Robin Ryan takes a different angle: advising job seekers to turn themselves into brands. Her idea is that since people excel at doing the things they like best, you should identify your preferences and promote your strengths. In addition to discussions of everything from personal grooming to finding a mentor, Ryan includes checklists and... more info
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It is all about doing what you really want to do! 
So much time and worry is wasted by those who want to make us into what we are not. Mothers, Fathers, friends, bosses, coaches keep telling us what we ought to be and/or what we ought to do. We seem to develop a sense of self that is rooted in the opinions of others. Robin Ryan breaks through all that and explains how to find yourself, within yourself. The strengths we all have are so valuable that we need to develop them, and not worry so much on what we don't like or don't excel in doing. Once... more info
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